And of course, that greater cause in this case is our community!
How cool is it when a group of people come together to do good things?
It's that much better when it becomes a world class event and such is the case with the Lucknow Kinsmen and Music in the Fields.
This week, marketing director for MitF's Cheryl Johnston joins us to talk about how it started and how it just seems to get bigger and stronger every year!
Music in the Fields goes in Lucknow August 24th - 26th.
Here are some great episodes to start with. Or, check out episodes by topic.